Tuesday, February 17, 2015

Brand Spotlight: Trademark

My good friend introduced my to the brand Trademark a couple of months ago, and I'm convinced it's going to be huge. The brand was started by sisters Pookie and Louisa Burch, daughters of J. Christopher Burch, the founder of C. Wonder and Tory Burch's ex-husband. The clothes look like the lovechild of A.P.C. and Marni, boyish silhouettes made of luxurious fabrics in all-American colors. For the quality of Trademark's clothes, they are well priced - most items within the $200 to $500 range. For the first collection which debuted in the fall of this year, the brand took inspiration from Donald Judd and other minimalist contemporary artists. The store in Soho reflects this aesthetic and is a joy to walk through. I'd highly recommend checking out this brand before they explode and raise prices! The clothes are also sold online at http://www.trade-mark.com/. 

Trademark Soho
95 Grand Street, New York, NY 10013 
Monday to Saturday, 11 – 7, Sunday 12 – 6 
646 559 4945





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